Hypesound
Designing a site
that’s all about sound
Biotech
Creative Strategy
Sound-Driven UI
Challenge
Hypesound is doing something wildly cool: turning sound waves into sustainable energy. But their story wasn’t landing — the old site didn’t explain what they do or why it matters. People were either confused or underwhelmed, which is the last thing you want when you’re working on next-gen biomass tech.
Solution
I helped translate their groundbreaking tech into a site that actually speaks human. Big visual storytelling, dynamic flows, and just enough motion to feel sonic without making noise. We clarified their mission, showcased their process, and built trust — all without making it overly scientific. It now feels alive, futuristic, and clear.
The founders told me “It finally feels like us” after launch — which, for me, is the best kind of feedback.
Credits
Closing Thoughts
Sometimes the trick is making the complex feel simple — and the invisible feel exciting. This one was all about letting the visuals hum while keeping the UX grounded.
Services
Clean Energy
Startup Site
Narrative-Driven Design
Tech for Good
Interactive Web
Tools
Framer
Figma
Lottie
Content Strategy
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